StepUp International faced the challenge of limited visibility and brand recognition. With numerous competitors in the visa consultancy sector, standing out was crucial for their success.
To address their visibility and branding issues, we planned a comprehensive social media strategy. This strategy was designed to enhance their online presence and engage with potential clients effectively.
We created and managed social media profiles on platforms like Facebook (FB) and Instagram. Our goal was to curate engaging content, including informative posts, visuals, and updates related to visa services. Through targeted campaigns and consistent posting schedules, we aimed to increase their follower count on both social media profiles.
By implementing this strategy, StepUp International successfully expanded its online reach, gained a larger following on social media, and ultimately improved its brand recognition in the competitive visa consultancy market.